Meet Our Team
Mostafa Abd Elkhabir
CEO
Sayed Hosny
MD
Industry : Fintech
Year Established : 2022
Masroofi
Our Story
There are more than 20 million kids in Egypt, who don’t have the basic financial knowledge, and no access to cashless experiences. We created Masroofi to empower our kids with early-age financial education and full experience of handling their own finances, which enable them to face all futuristic challenges.
Mission & Vision
Our Mission: To enable the young generations to be financially savvy, independent and responsible.
Our Vision: We aim to create a truly cashless society that can make smart financial decisions.
About the Product
We are a fintech company with a mission to make every kid smart with money. Masroofi card and financial learning app is designed for kids ages 5 to 15 years old. Parents and child apps help kids learn about money by Earning, Saving, Spending responsibly, Giving and more, all with parental oversight.
Target Market
Parents and their kids ages from 5 – 15 years old.