Company Brief
Vroots is an online store that aims to provide households in new cities and remote areas with a smart solution when buying vegetables & fruits without compromising quality or freshness of the produce.
Product Brief
Vroots is a mobile app that provides on-demand delivery of fresh vegetables and fruits to your doorstep.
Target Market
Vroots targets working moms, living in remote areas, looking for daily fresh produce. Vroots currently serves New Cairo area and plans to expand to cover all remote cities in greater Cairo.